Tourists who do sports activities in Destination Barcelona spend an average of 6 nights in the overnight municipality

21/12/2022 - 12:30h

The OTB presents the fourth monographic report Profile and Habits of Tourists in the Destination of Barcelona in sports tourism

The typical tourist profile of this type of tourist in Destination Barcelona is a 37.4-year-old person, resident in the rest of Europe (40.9%), who has traveled for leisure (71.7%), as a couple (47.2%), who have arrived at the Destination mostly by private vehicle and plane (43.9% and 41.2% respectively), have stayed in a hotel (52.5%) and has previously visited the municipality of overnight stay (62.6%). Noteworthy an increase of 98.9% of tourists who have stayed in a campsite (17.5%) during their visit to the Destination Barcelona

When planning the trip, the tourist who carries out outdoor sports activities as a participant and/or as a spectator in the Destination Barcelona use the information provided from both, websites and friends and relatives. On the other hand, although the purchase of arrival transport and the accommodation is made mainly through the company's website (67.4% and 39.8% respectively) there are a significant number of tourists who book their accommodation through OTAs (online travel agencies) (26.3%), being Booking and Airbnb being the most used.

During the stay, which 5.9 days on average, the three main activities carried out in the municipality were taking quiet and relaxing walks (87.6%), tasting gastronomy (87,1%) and doing sports activities as a participant (77.9%).

The total expense during the stay per person and day in this tourist profile has been observed with a value of €54.21. Likewise, most of this expenditure is allocated to food and drink, followed, in that order, by shopping, culture and internal transport.

The average overall rating of the municipalities visited was 8.61 out of 10 and the best rated aspects were the climate (8.65) and the character and friendliness of the people (8.63).


For more information: Results report. Profile and habits monograph of tourists motivated by Sports in Destination Barcelona 2021


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